Compliant B2B Data: The Complete Guide & Checklist

compliant-b2b-data

Compliant B2B data is a fundamental responsibility for any B2B companies striving to maintain trust and meet legal standards. It’s the cornerstone of effective, trustworthy, and legally sound B2B sales strategies.  Compliance ensures that your sales strategies are not only effective but also legally sound. With regulations tightening globally, businesses must prioritize how they collect,…

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Top 16 B2B Data Enrichment Tools to Boost Sales in 2024

Accurate, enriched data in your CRM is the key to driving meaningful customer engagement, improving lead generation, and maximizing revenue. Enter data enrichment tools: the powerhouse solutions designed to turn raw data into actionable insights. To help you choose the right tool, we’ve compiled a comprehensive list of the best data enrichment tools on the…

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Waterfall Enrichment: Why B2Bs Should Maximize Data Quality

waterfall data enrichment

Businesses that work with accurate information see better conversion rates, happier customers, and more confident decision-making. But keeping information up to date and relevant is no easy feat. That’s where waterfall enrichment comes in, a structured approach to ensure your insights remain comprehensive, fresh, and ready to fuel growth. In this guide, we’ll dive into…

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Why GTM is the Key to Sustainable Growth for SaaS Companies

gtm

GTM is not some revolutionary breakthrough – it has always been a fundamental part of business.  Now why have we been hearing more about it lately? Because it’s become a central debate as a viable strategy for achieving sustainable growth in today’s SaaS landscape.  At DataBees, we decided to move beyond just discussing the semantics…

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CRM Data Stewards and Their Role in Data Quality Management

crm data steward

The success of your outbound efforts hinges on one key factor: the quality of your data. A CRM data steward plays a vital role in this process, ensuring that data within a CRM system is accurate, consistent, and accessible. From overseeing data entry standards to auditing data regularly, a data custodian is key to enabling…

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Data Observability vs. Data Cleansing: Understanding the Differences

data observability vs data cleansing

When it comes to maintaining good data practices, two concepts often come up: data observability vs data cleansing. While they may sound similar, they serve very different purposes in data management. Understanding the distinctions between them helps businesses leverage data more effectively, leading to better decision-making and improved performance. In this post, we’ll explore data…

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Types of Data Analysis in CRM: Understanding the Key Approaches

types of data analysis in CRM

CRM data interpretation plays a crucial role in enabling businesses to gain valuable insights, improve customer relationships, and make informed decisions. There are various types of data analysis in CRM, each designed to serve a specific purpose: from understanding past trends to predicting future outcomes. In this article, we’ll explore the primary categories of data…

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Data Cleaning vs. Data Transformation: What’s the Difference and Why It Matters

Data Cleaning vs Data Transformation

Making sense of raw data is critical to making informed decisions and driving business growth. However, data, especially from multiple sources, is rarely “analysis-ready.” This is where data cleaning vs. data transformation come into play. While both are fundamental in ensuring high-quality data, they serve different purposes and processes. In this article, we’ll discuss data…

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CRM Data Integration: Essential Best Practices for Success

crm data integration

Every GTM motion requires accurate data. And for data to be powerful, it needs to be connected and accessible across your systems, especially in your CRM. Data consolidation brings together various data points from across your digital landscape, allowing you to unlock customer insights, optimize operations, and drive more sales.  Whether you’re working with a…

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B2B Data Decay: How It Impacts Your Sales Strategy and How to Fix It

b2b data decay

Data is the foundation of successful outreach in B2B sales, the key to understanding prospects, and the driving force behind every decision your sales team makes. However, there’s a hidden challenge that too many businesses overlook: B2B data decay. Data decay refers to the natural process by which your data becomes outdated, inaccurate, or irrelevant…

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How Does Using Data Enrichment Reduce Marketing Costs?

data enrichment reduce marketing costs

Knowing your customers and prospects is essential for running effective campaigns, and one of the best ways to achieve this is through data enrichment. But how does data enrichment reduce marketing costs? In this article, we’ll break down the process, explore its benefits, and show how it can boost marketing efficiency while cutting expenses. What…

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Sharpening Your SaaS Strategy: Mastering TAM, SAM, SOM

tam sam som

Before we dive into TAM SAM SOM. The SaaS industry has had a reality check over these last two years… and that’s shown in the violent correction we had in valuation multiples post June 23’ [1]. (Oh, returning to the highs of 2020 would be a fine thing, right?)  Investor capital was plentiful, and revenue…

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Data Cleansing Deduplication: A Guide to Data Integrity

Data cleansing deduplication is vital for maintaining an organized and accurate CRM (Customer Relationship Management) database. Without it, duplicate records can quickly clutter your system, wasting time and causing inefficiencies. Having an organized and accurate CRM (Customer Relationship Management) database is the foundation of success. However, as businesses grow and data flows in from multiple…

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CRM Data Cleaning: Remove Outdated Information for Accurate Customer Management

crm data cleaning

Maintaining a clean and accurate database is crucial for effective customer engagement. However, over time, CRM data cleaning becomes necessary as CRM data can become cluttered with outdated or duplicate records, which can hinder your business’s ability to provide personalized and efficient customer experiences. This blog will explore CRM data cleaning, focusing on how to…

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