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DataBees vs Clay: B2B data enrichment in 2025
When evaluating Clay alternatives, B2B sales and marketing teams often compare Clay with other data providers like DataBees. Both solutions serve go-to-market teams but cater to different needs. While Clay offers an AI data enrichment and sourcing platform, DataBees is a data-as-a-service provider that acts as an extension of your team and does all the legwork for you. This comparison breaks down the key differences to help you choose the right data provider for your business.
Data Accuracy & Quality
Clay
Data quality is difficult to assess with Clay due to reliance on third-party data enrichment services integrated into it. That said, you can use waterfall enrichment techniques through their API tables. This will need to be managed yourself.
DataBees
DataBees uses humans + waterfall enrichment tech to curate bespoke and accurate datasets. Data is human-verified. Our process and quality assurance team double-checks and verifies data points like email addresses, job titles, company info, and LinkedIn URLs, which results in better outcomes like higher deliverability, lower bounce rates, and CRM records.
Ideal Customer Profile Data
Clay
You can leverage filters across a variety of data sources to target your ideal prospects effectively. This is contingent on the APIs you integrate; as long as the API of the data sources you select supports these filter parameters, you can refine your search.
DataBees
DataBees works with you to define the criteria for your niche and ideal customer profile. We then gather account and contact data that aligns with your specifications, even when that information isn’t available in standard databases. You won’t be limited by preset filters; our researchers apply human judgment to identify subtle signals that automated tools often overlook.
Pricing
Clay
Clay offers five pricing tiers: Free, Starter, Explorer, Pro, and Enterprise.
Each plan is credit-based, beginning with 1,200 credits on the Free plan. Paid plans include more credits, while Enterprise pricing is custom and tailored to your needs.
Features like email sequencing, CRM/API integrations, custom automation templates, credit usage analytics, and Slack support are only available on higher-tier plans.
DataBees
DataBees is your full-stack Sales Data Operations team offered on a simple subscription-based model (starting at ~$1440/month per researcher). We don't charge based on credits; our output depends on the complexity of your required data points and volume you require. To test our service, book a free, zero-obligation sample and tell us about your business needs.
Flexibility
Clay
Clay prides itself on flexibility. You can build tailored enrichment flows, scraping logic, and follow-up sequences—but you'll need to maintain the workflow. One obstacle people face is finding Clay expertise or the frustration with paying for ongoing workflow maintenance.
DataBees
We mold to your workflow – the team can deliver data via spreadsheets or even work directly in your CRM (Hubspot, Salesforce, etc.) to enrich records. You have a say in what data fields are included for each lead. Our Customer Success Managers meet with you weekly to discuss output, adjustments or alterations to your requirements and implement them within days.
Using DataBees with Clay
Forward-thinking sales and marketing teams often pair Clay’s automation engine with DataBees’ research to get the best of both worlds—speed and precision. Clay excels at building automated workflows that enrich large datasets using APIs like Clearbit, Apollo, and LinkedIn, making it ideal for volume-based outbound. But when those enriched leads are missing key data, show signs of inaccuracy, or don’t quite fit a nuanced ICP, teams bring in DataBees to manually verify contacts, fill in missing fields like verified emails, direct dials, or LinkedIn URLs, and even surface niche data points that APIs can’t find—like "people who recently spoke at fintech events" or "heads of sales at companies hiring BDRs." Many GTM teams route their Clay-enriched leads into CRM, then run a parallel workflow with DataBees for Tier 1 accounts, ensuring top-priority prospects are fully vetted, context-rich, and ready for high-converting outreach. Together, Clay and DataBees allow sales teams to operate at scale without compromising on data quality.
Frequently Asked Question
Test our service with a free sample!
Why not trial our services with a free sample?
It’s super simple to set up and within 3-5 working days your sales team will have a full list of contacts to prospect!
How it works:
Book a short needs assessment with our team
We'll use this call to understand your ICP & buyer personas and what data that includes
We'll build a custom research process and begin gathering your data
We'll deliver the sample over a call and iterate as required