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ZoomInfo vs DataBees: accurate ICP data
When evaluating ZoomInfo alternatives, B2B sales and marketing teams often compare ZoomInfo with other data providers like DataBees. Both solutions serve B2B sales and marketing teams but cater to different needs. While ZoomInfo offers a database, DataBees is a data-as-a-service provider that acts as an extension of your team. This comparison breaks down the key differences to help you choose the right data provider for your business.
Data Accuracy & Quality
ZoomInfo
Leverages an automated B2B database, which is updated frequently via web scraping and internal data sources. Quality is generally strong in core markets, but users report issues in niche areas and specific regions (e.g., great coverage in the US, but data can be outdated or lacking internationally). In short, you get a considerable scale but may need to double-check accuracy.
DataBees
Unlike a static database, our research team curates highly accurate, human-sourced, verified B2B lead, account, and contact data on demand. We do this through our tech + human researcher approach. Curating data sets to your precise requirements. Each data point is manually vetted, and quality is assessed for high accuracy. This hands-on verification yields very reliable, quality data that outperforms ZoomInfo.
Ideal Customer Profile Data
ZoomInfo
It filters standard ICP attributes easily found online (company size, location, job title, etc.). With that, ZoomInfo can provide data points like phone numbers, email addresses, LinkedIn URLs, and industry-standard buyer intent data. They also let you filter by firmographics and technographics to find companies and contacts that match your ICP. This makes finding standard ICP criteria straightforward, but the filters cater to the entire ZoomInfo use base, not the individual user and their niche. Meaning truly unique or complex qualifiers specific to your industry and niche will be unavailable on their platform.
DataBees
DataBees works with you to define criteria around your niche and ideal customer profile. Finding account and contact data points fitting your criteria and requirements, even if they don't appear in typical B2B databases. You’re not limited to preset filters; researchers can incorporate nuanced qualifiers only humans can spot when sourcing niche data.
Pricing
ZoomInfo
ZoomInfo is one of the most expensive data solutions in the market. Due to the fact it's a database and sales intelligence platform rolled into one. There’s no public price table, but online sources show typical entry-level deals start around $15,000 per year for a basic package. That price can climb with add-ons (for example, access to international data or intent features may cost extra. It often requires committing to annual seats. In short, ZoomInfo demands a significant investment (aimed at mid-large enterprises), whereas DataBees can be engaged more flexibly on a quarterly basis.
DataBees
DataBees is your full-stack Sales Data Operations team offered on a simple subscription-based model (starting at ~$1440/month per researcher). We don't charge based on credits; our output depends on the data points and volume you require. Book a free, zero-obligation sample to test our service and see how we perform.
Flexibility
ZoomInfo
ZoomInfo offers a suite of products and integrations that let you utilize its data in various ways (CRM integrations, automation workflows, APIs, etc.). It’s quite flexible in how data flows into your systems. However, the data itself is fixed to what ZoomInfo provides – you can’t request new data fields beyond their scope. Also, contract terms are inflexible (annual commitment). In summary, ZoomInfo is technically versatile for standard use cases but less adaptable when you need out-of-the-box data or short-term adjustments.
DataBees
We mold to your workflow – the team can deliver data via spreadsheets or even work directly in your CRM (Hubspot, Salesforce, etc.) to enrich records. You have a say in what data fields are included for each lead. Our Customer Success Managers meet with you weekly to discuss output, adjustments or alterations to your requirements and implement them within days.
Using DataBees with ZoomInfo
Rather than viewing DataBees and ZoomInfo as an either/or choice, many teams we work with use both to complement each other for the best possible data outcomes. ZoomInfo can supply broad lists and a wide array of company intelligence, while DataBees can fill the gaps by researching contacts or details that ZoomInfo might miss. For example, you might pull a large set of target accounts from ZoomInfo and then have DataBees dig up additional or niche data points for each of those high-value accounts. This way, your sales team gets volume and precision. In practice, ZoomInfo’s instant data combined with DataBees’ human-verified touch can significantly boost lead generation and outreach effectiveness.
Frequently Asked Question
Test our service with a free sample!
Why not trial our services with a free sample?
It’s super simple to set up and within 3-5 working days your sales team will have a full list of contacts to prospect!
How it works:
Book a short needs assessment with our team
We'll use this call to understand your ICP & buyer personas and what data that includes
We'll build a custom research process and begin gathering your data
We'll deliver the sample over a call and iterate as required