Services

ICP Matching & Scoring Services

Identify, score, and prioritize the right accounts and contacts at scale.

Not all leads are created equal. Without a clear ICP and a reliable scoring model, your reps waste time on the wrong accounts, and your best opportunities slip through the cracks.

At DataBees, we help GTM teams define their Ideal Customer Profile (ICP), enrich the right data points, and build lead/account scoring models that actually work. We also help you scale ICP-based data acquisition, ensuring your pipeline is filled with high-fit leads with data points aligned with your GTM motion.

ICP Matching & Scoring Alignment Matters

When your ICP or scoring model is off, your GTM machine loses efficiency:

Our ICP Matching & Scoring Service

ICP Definition & Refinement

Our experts work with your GTM and RevOps teams to define or refine your Ideal Customer Profile — including firmographics, technographics, and buying signals.

Build scoring models that weigh the right attributes (company size, industry, tech stack, engagement, title, etc.) to prioritize high-fit leads.

Use your ICP model to identify net-new accounts and contacts that fit your ideal profile, filling your pipeline with high-quality prospects.

Segment accounts by tier, region, or industry, ensuring fair distribution and better coverage.

Find specialized data signals — like funding events, product usage, or tech adoption — to sharpen targeting and improve model accuracy.

Our Process

How it works

We customize every project workflow to your requirements, but here is an example of how this process could work for you.

Step 1

Discovery & ICP Audit

We review your current ICP definition, your ICP data points, scoring model, and GTM process to spot gaps.

Step 2

List Building & Enrichment

We source ICP data and enrich accounts and contacts with the necessary fields to accurately score them.

Step 3

Data Normalization

Using the data we’ve sourced, we normalize and standardize it, making it ready for your scoring models.

Step 4

Model Design & Calibration

We work with you to create or optimize scoring models, weighting fields for maximum predictive power.

Step 5

Segmentation Setup

We utilize the ICP and scoring output to design balanced and intentional segments and territories yo create targeted lists.

Adaptable to your technology stack

We integrate directly with your processes, automations and tech stack.

Ready to get started?

Book a call with our team to discuss your ICP Matching & Scoring requirements.